The Agrilevante 2025 campaign - created for FederUnacoma by Ulisse Studio - intends to stress two fundamental aspects of this exhibition: the fact that it includes all agricultural supply chains, from cereals to fruit and vegetables and livestock, and the fact that it is the point of reference for operators in the entire Mediterranean area.
The idea of the beacon reminds us that the exhibition is aimed at all the countries that share a connection with the Mediterranean Sea. Similarly, the choice of warm colors evokes the Mediterranean soul of this exhibition, while the “futurist” style of the graphics calls to mind the dynamic thrust and enormous potential of agriculture in this vast geographical region.